Creative executive with 15+ years of experience building, scaling, and transforming brands through design, storytelling, and strategy. Founder of Delaney Design Works, with clients ranging from legacy brands to start-ups. Proven leadership in agency, in-house, and civic environments. Leading teams across digital, experiential, advertising, and packaging. Passionate about crafting systems that inspire teams and engage audiences. Also a certified interior firefighter, community board member, and design mentor.
EXPERIENCE
Delaney Design Works – Founder
2022 – Present
Founded and lead a creative consultancy with clients including Modelo, Olipop, IBM, PepsiCo, and Scramble PlayGroup. Services range from brand strategy and identity to product storytelling and packaging.
Katonah Fire Department – Interior Firefighter (Volunteer)
2023 – Present
Certified firefighter responding to over 120 calls/year. CPR and EVOC certified. Serve the community through both emergency response and education.
Bedford Historic Commission – Board Member
2025 – Present
Appointed to advise on communications and preservation strategy. Educate property owners on historical significance and support policy recommendations.
Other Half Brewing – Creative Director
2020 – 2022
Built and led in-house creative team. Launched 5 new locations, scaled e-commerce, and restructured brand operations. Led creative development of 85+ beer SKUs per quarter.
BBDO New York – Freelance Creative
2019 – 2020
Led global campaigns for Visa. Oversaw concept through execution across integrated media.
Fake Love (a Meta company) – Group Creative Director
2017 – 2019
Led experiential projects for clients like Tiffany & Co., Jägermeister, and Land Rover. Collaborated closely with strategy and marketing leads.
Erwin Penland / Hill Holliday – VP, Creative Director
2014 – 2016
Directed all creative for L.L.Bean and Frye. Managed large, flexible teams. Spearheaded omnichannel campaigns and led the redesign of dennys.com.
BBDO New York – ACD / Design Director
2010 – 2014
Led the HP rebrand. Oversaw design for Guinness and Red Stripe. Managed digital transformation for B2B and commercial print.
AWARDS & HONORS
Made in NY Award, NYC Mayor’s Office of Film & Broadcasting (2010)
Art Directors Club Young Guns 5 Winner
Rookie of the Year, Katonah Fire Department (2023)
EDUCATION & CERTIFICATIONS
BFA, Graphic Design – Minnesota State University, Moorhead (Cum Laude)
Westchester Fire Training Center
- Basic & Interior Firefighting Operations
- Emergency Vehicle Operations
CPR Certified
BRAND EXPERIENCE
Adidas
American Express
AT&T
Becks Lager
Cadillac
Charmin
Christiania Vodka
Coors Light
Eddie Bauer
Etnies
ExxonMobil
Frye Boots
Guinness
HP
IBM
Johnson & Johnson Baby
Jagermeister
J.P. Morgan Chase
Kodak
L.L.Bean
Land Rover
Louisiana Pacific
Miller High Life
Microsoft
Modelo
Other Half Brewing
Olipop
Penguin Books
Red Stripe
Starbucks
Stolichnaya Vodka
Sutter Health
Tiffany & Co.
Verizon